It’s not a secret that people use their mobile phones to do all kinds of surfing. But when we separate the difference between those that use a mobile device for everyday browsing and those that use them for finding local businesses, the numbers are staggering.
If you were to look at your Google Analytics (and you have a good SEO plan in place!), you’ll probably find that about 20-25% of your visitors overall are mobile. However, for many local businesses, it becomes clear that nearly 90% of your users could be looking for your via a mobile device.
The conflict that comes of this is that site visitors have just as much patience on their phones as they do on a desktop computer…almost none. While your site might look fine on a large screen, it may be difficult to read on a phone. Feel free to try this for yourself. if you can’t read the text without zooming in, you may be losing customers simply due to lack of patience.
Web technology has evolved in such a way that the small business now has the resources to be able to adapt to mobile devices, without the need for the budget of a big business. Responsive web design is meant to cater to any device, made by any manufacturer, in any resolution. Without responsive design, you may not be having the impact that you want with your web design.
Contact Paige today 843-422-5665 to see how we can help bring your site to the forefront of technology at a more than reasonable price.
